Marketing, Sales & Service


Career Summary

Marketing is a multi-faceted, critical business function that is under-girded by such social sciences as economics, psychology, and sociology. Its successful performance depends on the application of mathematics and English principles, the use of scientific problem solving, and the application of technology to marketing situations and problems. The pace at which marketing activities are changing has accelerated due to environmental shifts taking place in the business world: downsizing, outsourcing, off-shoring, mergers, global competition, world markets, and technological innovations. These changes impact the skills, attitudes, and abilities needed for success in today’s workplace.


Career Pathways

  • Professional Sales

  • Merchandising

  • Marketing Communication

  • Marketing Research/Competitive Intelligence

  • Marketing Management/Leadership

Career Options

  • Account Executive

  • Chief Executive Officer (CEO)

  • Entrepreneur

  • Inside Sales Representatives

  • Interior Designers

  • Marketing Managers

  • Market Researchers

  • Merchandising

  • Outside Sales Representative

  • Public Relations Specialists

  • Retail Sales

  • Sales Representative

  • Sales Executive

  • Social Media Designer

  • Webmaster​